The Russian manufacturer of the sports equipment
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Effective import substitution solutions from FOREMAN Products at GLOBAL FITNESS FORUM

29 June 2016
Sales Director of FOREMAN Products, Evgeny Krasnov, conducted a presentation on "Effective solutions for import substitution" at the annual Global Fitness Forum 2016.

In May 2016, GlobalFitnessForum was held in Moscow, an event that became one of the main industry business events and brought together professionals from the fitness industry and representatives of business communities from related industries: sports, medicine, and IT. Participants of the forum considered issues related to the development of the fitness industry, wellness and healthy lifestyles, discussed the risks and opportunities of the sports and recreation industry in the short term (until 2018) and in the long term - until 2035.

Yevgeny Krasnov, Sales Director FOREMAN Products, spoke about the solutions that the company has been offering to its customers for 10 years already, as well as the specifics of working with premium fitness clubs and budget segment clubs.

«The high quality of the equipment, good ergonomic indicators, the possibility of individualization, the readiness for a dense and mutually beneficial dialogue are the principles by which the company achieves success. In 2006, it all started with the delivery of the first 4 simulators, now the line of simulators produced under the FOREMAN® brand counts more than 200 models», said Yevgeny Krasnov.

The company is widely developed direction for the development of non-standard multifunctional frames and hangers for boxing. Yevgeny Krasnov spoke about the possibilities of individualizing the project by the example of halls with columns, where a specially designed frame around the column allows not only to hide the defects of the premises, but also to create mini-sports towns. Among the latest developments of FOREMAN Products, Yevgeny marked the frames for antigravity yoga. The company among the first started production of such frames in Russia, and today they are in great demand not only in the Russian, but also in the international market of the fitness industry. Also, the latest FOREMAN® innovations became boxing rings and octagons for MMA mixed martial arts.

«Materials for octagons production are domestic. For example, the protective grid, which fenced the combat zone, is produced in Chelyabinsk and, according to the experts of the sphere, is considered one of the best for MMA battles. FOREMAN specialists tested raw materials, selected mesh, paint of special composition, safe and durable when used. Then, together with the UFC, the product was tested and only after that it was put into production. Our halls are equipped with the UFC Gym, Gold Gym and a number of Russian fitness clubs», Yevgeny told the audience.

Another innovative business direction of the company is design and production of environmentally friendly furniture of HPL for locker rooms of fitness clubs, swimming pools, SPA-complexes and gyms. In addition, the company develops and manufactures furniture for sports federations and teams (basketball, football, hockey and others), people with disabilities, special furniture for medical institutions. The network of Total Fitness clubs, JD Gym in the UK, Happy Fit in Germany, Gravitation, Atlantica pools, Zenit FC in St. Petersburg, I love fitness, Zaryadka Gym, CSKA basketball club in Moscow and many others are equipped with FOREMAN® furniture.

«Our products are produced on the same machines as the world's grandees of sports equipment, there is simply no other. This is a machine with numerical control, for the manufacture of products modeled on a computer. More often than not, our machines are newer than the machines of other world manufacturers of sports equipment, since the company was established relatively recently», added Eugene.

Separately, Yevgeny Krasnov touched upon the theme of street sports grounds and sports towns and, on the examples of implemented projects for the "Bereg" fitness club, spoke about the benefits of the progressive fitness for group and personal outdoor training.

Great pride of the company are joint projects with the Military Institute of Physical Culture for the development of exercise machines and training complexes for working out and upgrading the special skills of servicemen. The company's novelty, "Mobile training complex for working out actions in the mountainous terrain", developed for the military, who are in the field, is now in demand in the civil sphere. So, the organizers of the sporting event "The Race of Heroes" used the complex as a platform for the passage of the TRP standards.